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Enhancing Brand Engagement Through Promotional Vehicle Wraps: A Successful Mobility Campaign For Turkeyhill Auto Spa By Nickelytics

TurkeyHill Auto Spa partners with Nickelytics to activate full vehicle promotional wrap campaigns throughout Columbus, Ohio

THE CHALLENGE

TurkeyHill Auto Spa collaborated with Nickelytics to roll out a dynamic campaign featuring full vehicle wraps to promote their local services. TurkeyHill Auto Spa needed greater exposure and brand awareness within their local demographic. 

They understood the importance of gaining deeper insights into their key audiences and acquiring detailed market data to guide future marketing decisions.and drive significant engagement, thereby making a notable impact on their market presence.

Our Solution

To boost their local presence, we deployed five fully wrapped vehicles featuring vibrant designs and a promotional incentive to attract clients. 

These eye-catching wraps prominently showcased TurkeyHill Auto Spa’s branding and special offers, ensuring maximum visibility in the area. 

Each vehicle was strategically routed through high-traffic areas, targeting key neighborhoods and popular local events to maximize reach.

Our Results

The campaign generated millions of impressions, covering thousands of miles, and significantly increased local brand presence for TurkeyHill Auto Spa. 

The dynamic vehicle wraps captured the attention of the local demographic and greatly boosted engagement and exposure. 

This heightened visibility resulted in a substantial increase in new clients for the auto service both during and after the campaign.

Campaign Size: 5 wrapped vehicles
Campaign Duration: 1 month
Miles Driven: 13,940
Impressions Generated: 1.3M

Who Should Explore This Case Study?

If you advocate for meaningful or innovative advertising solutions, explore the possibilities with Nickelytics for impactful and innovative advertising solutions.

Click to read the full case study.

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